Business Determinants

The 10 things that determine 
business success (or failure).

  1. Market Demand - How big, dynamic or volatile is your market
  2. Capital Availability - Calculating need, flow & timing
  3. Management Effectiveness - Measuring people & structure
  4. Business Model Viability - How good is the business model
  5. Marketing Efficacy - How well does your strategy match ambition
  6. Operational Efficiency - How well do you deliver 
  7. Customer Satisfaction - Do they love you - really
  8. Innovation - How do you rate on the "smart" scale
  9. Legal & Compliance - How to measure business safety
  10. Economic Environment - How is the economy trending

Analytics

Behind every business success story lies a pattern...

And the 10 Determinants are how we decode it. These core analytics aren’t abstract theories or generic KPIs — they are the essential forces that govern business performance across sectors, sizes, and strategies. From Market Demand to Management Effectiveness, from Innovation to Operational Efficiency, each determinant is a critical signal in a sea of noise. When analyzed together, they don’t just describe what’s happening — they explain why, predict what’s next, and reveal what needs to be done. This framework transforms business analytics from a passive reporting function into a strategic command system — one that diagnoses root causes, identifies leverage points, and guides intelligent decision-making at every level. If you're serious about performance, resilience, and sustainable growth, these are the analytics you can’t afford to ignore.

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