Business Strategy with Data That Delivers Direction

Business by Numbers is the essential guide for decision-makers, advisors, and entrepreneurs who want to decode performance, reduce risk, and drive success — using evidence, not instinct.

Not Just Another Business Book...

It's a Complete Analytical Framework for Organisations

Business by Numbers gives you the tools to analyse, model, and manage real-world business situations using proven, data-led techniques.

Written by veteran advisor and business architect Gerry Skews, the book combines decades of experience with over three years of focused research, yielding:

 

✅ Business specific decision-making models built around the 10 Determinants of Success™

 

✅ 300+ outcome-based formulas drawn from real business outcomes

 

✅ Practical scorecards, strategy maps, and KPI systems

 

✅ Real-world scenarios from startups, pivots, turnarounds, and investments

 

✅ A resource for both daily operations and strategic direction

 

 

Clarity. Confidence. Competitive Edge.

Created by a Founder, Engineer & Strategic Advisor

With experience across industries, technologies and continents.

Gerry Skews brings over 40 years of cross-sector experience — from building innovative techology companies to advising leaders on data-led strategy.

He developed the Business by Numbers framework after years of research into why organisations succeed or fail — and how analytics can change their outcomes.

Built for Business – 
No Matter Where You Sit

💼 Entrepreneurs & Founders — Build scalable, fundable models from day one

💹 Investors — Evaluate risk, model outcomes, and enhance due diligence

🧠 Consultants & Advisors — Add analytical firepower to your client work

🎓 Educators & Analysts — Teach or learn applied business analytics

🏢 Executives & Teams — Diagnose, align, and grow with structured insight
💹 Public Sector - Diagnose - Align and Manage with an outcome focused ethos

If you make decisions in business — this book sharpens your edge.

 

Structure:

 

🧭 10 Determinants of Success™ — The backbone of the book

 

📊 Metrics Library — 300+ formulas with explanations, applications, and variations

 

📈 Scoring Systems — Models and rating tools for diagnosis, planning, and growth

 

🛠️ Business Scenarios — Real-world applications: from start-up viability to M&A risk

 

🔍 Index of Formulas & Glossary — For quick reference and reuse

 

🎯 Toolkits — Ready-to-use scorecards and worksheets

 

Style:


Clear, practical, jargon-free. Designed for immediate application — not academic theory.
 

A Practical Guide That’s Built to Be Used — Not Just Read

Support for our clients

We also offer resources to help integrate theory into your practice

🧾 Briefings on the use and value of analytics in modern organisations

📝 Project support on strategic contracts

🎯 Specialised algorithm development for verticals & business processes

💻 Application licensing & API development for analytic software implementation

🧾 Training and onboarding for career development
 

INSPIRED

The Book

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Business by Numbers
Book - Pre-Order Form

Due for publication: August 1025

International: +44 7768 555971

In the UK: 07768 555971

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